SRPI

We would like to thank everyone that attended the SEO Tricks and Treats Workshop & Webinar yesterday. It was a great event. To watch the recorded workshop and learn about SEO Tools, PR, Social Media and PPC Campaigns, click here.

We would also like to wish everyone a Happy Halloween. At SEO.com, we really got into the spirit, and decorated cubicles, offices, and came dressed in costume. To see pictures of our office, visit our facebook fan page.

For your viewing pleasure, click below to watch our fearless leader sing, “Monster Mash.”

Have a great weekend!

Read the rest here:
SEO Tricks and Treats

We would like to thank everyone that attended the SEO Tricks and Treats Workshop & Webinar yesterday. It was a great event. To watch the recorded workshop and learn about SEO Tools, PR, Social Media and PPC Campaigns, click here.

We would also like to wish everyone a Happy Halloween. At SEO.com, we really got into the spirit, and decorated cubicles, offices, and came dressed in costume. To see pictures of our office, visit our facebook fan page.

For your viewing pleasure, click below to watch our fearless leader sing, “Monster Mash.”

Have a great weekend!

View original here:
SEO Tricks and Treats

This Thursday, October 29th, we will be holding the SEO Tricks and Treats Workshop to help business owners learn about some of the most recent trends in the Internet Marketing industry. You don’t have to be haunted by poor website rankings anymore.

You can register to attend the event in Salt Lake City, or attend the event via webinar.

AGENDA

Tricks & Treats-Presentations

Using SEO Tools, Ash Buckles: SEO requires a lot of research. There are many tools available to assist in the process. Each tool you choose will guide your actions to provide the best possible rankings for your site.

Social Media & SEO, Dan Patterson: Social media is a trend that is not going away. Smart businesses have caught onto this and are using social media as another way to connect with and learn more about their target audience.

PR and SEO, Dan Bischoff: If done right, an online press release can reach the public in more efficient ways than conventional press releases ever have.

PPC Management, Todd Julien: In an age of shrinking marketing budgets, it’s never been more critical to effectively allocate and target your marketing dollars. Because of this, Pay-Per-Click is a necessary and powerful marketing vehicle.

SEO Expert Panel: Dave Bascom, Nelson James, Seth Ellsworth and Mike Benson will address all your questions about the industry. It will be a great chance to learn about how the industry is changing and what you can do to keep up.

For those attending the live event in SLC, you will have the opportunity to meet one-on-one with an SEO expert to go over any questions you may have about your site or how you can start the SEO process. For those attending via USTREAM, we have SEO Experts available to answer your questions via Twitter.

The cost is FREE.  We are offering a chance for business owners to learn the ins and outs of the industry at no cost. The SEO.com Tricks & Treats Workshop is an opportunity to take a fresh look at your website, clear out the old skeletons, do away with outdated zombified strategies and really start to improve your rankings.

To follow the event on Twitter, or submit a question or comment, use #SEOTAT in your tweet.

Register to attend the workshop

Original post:
SEO Tricks and Treats Workshop

This Thursday, October 29th, we will be holding the SEO Tricks and Treats Workshop to help business owners learn about some of the most recent trends in the Internet Marketing industry. You don’t have to be haunted by poor website rankings anymore.

You can register to attend the event in Salt Lake City, or attend the event via webinar.

AGENDA

Tricks & Treats-Presentations

Using SEO Tools, Ash Buckles: SEO requires a lot of research. There are many tools available to assist in the process. Each tool you choose will guide your actions to provide the best possible rankings for your site.

Social Media & SEO, Dan Patterson: Social media is a trend that is not going away. Smart businesses have caught onto this and are using social media as another way to connect with and learn more about their target audience.

PR and SEO, Dan Bischoff: If done right, an online press release can reach the public in more efficient ways than conventional press releases ever have.

PPC Management, Todd Julien: In an age of shrinking marketing budgets, it’s never been more critical to effectively allocate and target your marketing dollars. Because of this, Pay-Per-Click is a necessary and powerful marketing vehicle.

SEO Expert Panel: Dave Bascom, Nelson James, Seth Ellsworth and Mike Benson will address all your questions about the industry. It will be a great chance to learn about how the industry is changing and what you can do to keep up.

For those attending the live event in SLC, you will have the opportunity to meet one-on-one with an SEO expert to go over any questions you may have about your site or how you can start the SEO process. For those attending via USTREAM, we have SEO Experts available to answer your questions via Twitter.

The cost is FREE.  We are offering a chance for business owners to learn the ins and outs of the industry at no cost. The SEO.com Tricks & Treats Workshop is an opportunity to take a fresh look at your website, clear out the old skeletons, do away with outdated zombified strategies and really start to improve your rankings.

To follow the event on Twitter, or submit a question or comment, use #SEOTAT in your tweet.

Register to attend the workshop

Excerpt from:
SEO Tricks and Treats Workshop

MountainWest Capital Network’s Utah Top 100, which recognizes the top businesses in Utah, names SEO.com to the Emerging Elite. This is the second in-state award within in the last six months for the search engine optimization company.

SALT LAKE CITY – SEO.com capped its record year with one of the highest achievements for young Utah businesses. MountainWest Capital Network selected the Internet marketing company as one of 12 newer “Emerging Elite” companies at the Utah Top 100, an event recognizing the fastest-growing businesses in the state of Utah.

“It is truly an honor to receive this award,” said David Bascom, CEO of SEO.com. “We have worked hard to be successful as a company, but there are so many other great companies here in Utah, I feel like we must be doing something right to be recognized in this way.”

The Emerging Elite were selected among companies less than five years old that had significant increase in revenue, and also showed considerable promise for future success. The Utah 100 was determined by the percentage of revenue increase from 2004 through 2008.

Utah Gov. Gary Herbert addressed the Utah Top 100 crowd that gathered in the Grand America Hotel in downtown Salt Lake City, and told them their success is providing the backbone of strength that Utah needs to be competitive with the rest of the world.

“I appreciate the good work you all do to make Utah the great state it is,” Herbert said. “My No. 1 priority as the governor is to grow the economy. You are the engine driving the economy, and we are here to highlight those that are making that effort.”

The Emerging Elite award comes after both PromotionWorld and TOP SEOs recognized SEO.com as a top 10 SEO company in the country, and the Utah Valley Entrepreneurial Forum named the search engine marketing firm among the Top 25 fastest growing Utah businesses under five years old.

In the last year, SEO.com’s monthly revenue has increased more than 300 percent; the company moved headquarters to accommodate its rapid growth; and it acquired Graphics.net to offer full-service Web design along with an array of SEO services. Since its launch in June, 2007, SEO.com has hired more than 40 employees and helped numerous clients climb to the top of the search engines. Currently, SEO.com has more than 100 clients that range from small businesses to Fortune 100 companies.

About MountainWest Capital Network
Founded in Salt Lake City in 1983, the objective of the MountainWest Capital Network – the real Deal Network – is to support entrepreneurial success and enable business growth by fostering the dynamic flow of information about capital formation and distribution, educating and mentoring excellence, recognizing and rewarding business success and performance, and fostering synergistic relationships through networking. MWCN has provided the Deal Flow Report since 1995.

About SEO.com
SEO.com is a full-service Internet marketing firm that specializes in search engine optimization. The SEO firm’s website optimization strategies help numerous clients reach millions of potential customers on the Internet. SEO.com has grown rapidly since its inception and continues to expand its offerings as a full-service online marketing firm. The company offers everything from organic search engine optimization (SEO) and pay-per-click (PPC) to social media marketing, online public relations and search friendly-Web design. Clients range from small startups to Fortune 100 companies.

View original post here:
SEO.com Caps Record Year with ‘Emerging Elite’ Award

MountainWest Capital Network’s Utah Top 100, which recognizes the top businesses in Utah, names SEO.com to the Emerging Elite. This is the second in-state award within in the last six months for the search engine optimization company.

SALT LAKE CITY – SEO.com capped its record year with one of the highest achievements for young Utah businesses. MountainWest Capital Network selected the Internet marketing company as one of 12 newer “Emerging Elite” companies at the Utah Top 100, an event recognizing the fastest-growing businesses in the state of Utah.

“It is truly an honor to receive this award,” said David Bascom, CEO of SEO.com. “We have worked hard to be successful as a company, but there are so many other great companies here in Utah, I feel like we must be doing something right to be recognized in this way.”

The Emerging Elite were selected among companies less than five years old that had significant increase in revenue, and also showed considerable promise for future success. The Utah 100 was determined by the percentage of revenue increase from 2004 through 2008.

Utah Gov. Gary Herbert addressed the Utah Top 100 crowd that gathered in the Grand America Hotel in downtown Salt Lake City, and told them their success is providing the backbone of strength that Utah needs to be competitive with the rest of the world.

“I appreciate the good work you all do to make Utah the great state it is,” Herbert said. “My No. 1 priority as the governor is to grow the economy. You are the engine driving the economy, and we are here to highlight those that are making that effort.”

The Emerging Elite award comes after both PromotionWorld and TOP SEOs recognized SEO.com as a top 10 SEO company in the country, and the Utah Valley Entrepreneurial Forum named the search engine marketing firm among the Top 25 fastest growing Utah businesses under five years old.

In the last year, SEO.com’s monthly revenue has increased more than 300 percent; the company moved headquarters to accommodate its rapid growth; and it acquired Graphics.net to offer full-service Web design along with an array of SEO services. Since its launch in June, 2007, SEO.com has hired more than 40 employees and helped numerous clients climb to the top of the search engines. Currently, SEO.com has more than 100 clients that range from small businesses to Fortune 100 companies.

About MountainWest Capital Network
Founded in Salt Lake City in 1983, the objective of the MountainWest Capital Network – the real Deal Network – is to support entrepreneurial success and enable business growth by fostering the dynamic flow of information about capital formation and distribution, educating and mentoring excellence, recognizing and rewarding business success and performance, and fostering synergistic relationships through networking. MWCN has provided the Deal Flow Report since 1995.

About SEO.com
SEO.com is a full-service Internet marketing firm that specializes in search engine optimization. The SEO firm’s website optimization strategies help numerous clients reach millions of potential customers on the Internet. SEO.com has grown rapidly since its inception and continues to expand its offerings as a full-service online marketing firm. The company offers everything from organic search engine optimization (SEO) and pay-per-click (PPC) to social media marketing, online public relations and search friendly-Web design. Clients range from small startups to Fortune 100 companies.

Continued here:
SEO.com Caps Record Year with ‘Emerging Elite’ Award

Since my last post was about using the best keyword research tools, I thought I would go into more detail about one of my favorite keyword research tools, Market Samurai, and how you can bury your competition by using it. Market Samurai uses Google’s API as its main source of keyword data, but it also does some pretty unique things while also adding some incredibly useful features.

Like most keyword tools you start with your seed keyword and it will pull up similar keywords along with their data. As the snapshot below illustrates, I’ve done a search for “snowboards.” In Utah, we’re gearing up for snowboard season. And as you can see there is a whole host of custom filters that make finding the right keyword super easy.

As you can see, the first section of filters is specifically for organic search. There are a number of ways we can refine our search. (For the sake of this post I will highlight a few key functions.)

You can uncheck Organic to not filter by any organic search parameters.

Total search is precisely what you might think it is, but Market Samurai displays daily search volume, not monthly search volume. You can select the minimum or maximum search volume as a filter.

SEO Traffic filter is extremely useful for gauging the SEO value of a keyword. Market Samurai displays the potential daily clicks you would obtain for showing up first in Google. This is calculated by assuming that around 40% of users click on the #1 ranking in Google and so 40% of the total click volume is calculated accordingly.

The next section is dedicated to Adwords. This makes finding potential profitable keywords really simple. Market Samurai projects Adwords Traffic (AWT), Adwords CTR (AWCTR), and Adwords CPC (AWCPC). AWT estimates the total daily clicks the advertiser might receive from being in the top spot. AWCTR is the projected click-through rate for a decent ad. AWCPC shows you what the top advertiser pays for being there.

So, not only can you perform your keyword research, but you are able to find potential PPC keywords as well. After looking at trends and finding some possible PPC campaigns you can also see the commerciality or seasonality of keywords easily.

Adwords Value (AWV) is an arbitrary number that projects potential income a site could bring in per day with that keyword.

With the filters selected and one click, your data is updated and can preview the information displayed in a nicely organized table.  For example:

SEO Competition

Once the keyword research is done and you’ve selected your bread and butter keyword, it’s time to figure out if that keyword is viable for SEO. That means you legally spy on your competition.

Just click on the SEO COMPETITION feature and within seconds you can see the top 10 competitors for the keyword you selected.

This is a HUGE time saver. You can quickly check back-links in Yahoo Site Explorer, see if they are indexed in major directories, the domain age, page rank, keywords in title, keywords in URL, keywords in description, keywords in h1 tag and cache date.

This is an easy way to find the lowest hanging fruit in your marketplace. Finding keywords with less competition is quick and painless.

With keyword research done and a quick look at the competition, why not check your website rankings for some or all of your keywords? From the keyword research conducted, you can now go down the list and check the boxes of some or all of the keywords you want to check rankings for. When you are finished checking your keywords, select the drop down box at the bottom. From there you can select “Add to Rank Tracker” and Market Samurai will transfer your keywords to the rank tracker.

Rank Checker

After transferring your keywords into the rank tracker, you can add the URL you are working with and run a quick report. Preview an example of the report below.

I could keep going on with all of the features, but I think you get the point. Market Samurai is a great tool to find targeted keywords and hidden niches. You’ll spend less time doing research and more time making money. Isn’t that what we all want? You can see below, there are a lot more options I could have discussed such as monetization, finding content, publishing content and even promotion.

Market Samurai is one of my favorite tools that I use every day. Start using it and you’ll instantly save time and you might even make a little extra cash this year.

See the rest here:
Keyword Research Tool Exposed: Bury the Competition

Since my last post was about using the best keyword research tools, I thought I would go into more detail about one of my favorite keyword research tools, Market Samurai, and how you can bury your competition by using it. Market Samurai uses Google’s API as its main source of keyword data, but it also does some pretty unique things while also adding some incredibly useful features.

Like most keyword tools you start with your seed keyword and it will pull up similar keywords along with their data. As the snapshot below illustrates, I’ve done a search for “snowboards.” In Utah, we’re gearing up for snowboard season. And as you can see there is a whole host of custom filters that make finding the right keyword super easy.

As you can see, the first section of filters is specifically for organic search. There are a number of ways we can refine our search. (For the sake of this post I will highlight a few key functions.)

You can uncheck Organic to not filter by any organic search parameters.

Total search is precisely what you might think it is, but Market Samurai displays daily search volume, not monthly search volume. You can select the minimum or maximum search volume as a filter.

SEO Traffic filter is extremely useful for gauging the SEO value of a keyword. Market Samurai displays the potential daily clicks you would obtain for showing up first in Google. This is calculated by assuming that around 40% of users click on the #1 ranking in Google and so 40% of the total click volume is calculated accordingly.

The next section is dedicated to Adwords. This makes finding potential profitable keywords really simple. Market Samurai projects Adwords Traffic (AWT), Adwords CTR (AWCTR), and Adwords CPC (AWCPC). AWT estimates the total daily clicks the advertiser might receive from being in the top spot. AWCTR is the projected click-through rate for a decent ad. AWCPC shows you what the top advertiser pays for being there.

So, not only can you perform your keyword research, but you are able to find potential PPC keywords as well. After looking at trends and finding some possible PPC campaigns you can also see the commerciality or seasonality of keywords easily.

Adwords Value (AWV) is an arbitrary number that projects potential income a site could bring in per day with that keyword.

With the filters selected and one click, your data is updated and can preview the information displayed in a nicely organized table.  For example:

SEO Competition

Once the keyword research is done and you’ve selected your bread and butter keyword, it’s time to figure out if that keyword is viable for SEO. That means you legally spy on your competition.

Just click on the SEO COMPETITION feature and within seconds you can see the top 10 competitors for the keyword you selected.

This is a HUGE time saver. You can quickly check back-links in Yahoo Site Explorer, see if they are indexed in major directories, the domain age, page rank, keywords in title, keywords in URL, keywords in description, keywords in h1 tag and cache date.

This is an easy way to find the lowest hanging fruit in your marketplace. Finding keywords with less competition is quick and painless.

With keyword research done and a quick look at the competition, why not check your website rankings for some or all of your keywords? From the keyword research conducted, you can now go down the list and check the boxes of some or all of the keywords you want to check rankings for. When you are finished checking your keywords, select the drop down box at the bottom. From there you can select “Add to Rank Tracker” and Market Samurai will transfer your keywords to the rank tracker.

Rank Checker

After transferring your keywords into the rank tracker, you can add the URL you are working with and run a quick report. Preview an example of the report below.

I could keep going on with all of the features, but I think you get the point. Market Samurai is a great tool to find targeted keywords and hidden niches. You’ll spend less time doing research and more time making money. Isn’t that what we all want? You can see below, there are a lot more options I could have discussed such as monetization, finding content, publishing content and even promotion.

Market Samurai is one of my favorite tools that I use every day. Start using it and you’ll instantly save time and you might even make a little extra cash this year.

Go here to read the rest:
Keyword Research Tool Exposed: Bury the Competition

Today SEO.com was honored as an Emerging Elite Company at the Utah 100 Luncheon in Salt Lake City. It was a great event and an honor to spend time with some of the brightest entrepreneurial minds in the State.

As we stood with Governor Herbert for our picture, I reflected upon the growth SEO has enjoyed. It all started with an entrepreneur who had expertise, a dream and the ambition to carry it forward. Now, it is a group of 50 with unique talents and skills. Dave, we congratulate you and are privileged to be part of the SEO Team.

Read the original:
SEO.com Ranks as an Emerging Elite Company

Today SEO.com was honored as an Emerging Elite Company at the Utah 100 Luncheon in Salt Lake City. It was a great event and an honor to spend time with some of the brightest entrepreneurial minds in the State.

As we stood with Governor Herbert for our picture, I reflected upon the growth SEO has enjoyed. It all started with an entrepreneur who had expertise, a dream and the ambition to carry it forward. Now, it is a group of 50 with unique talents and skills. Dave, we congratulate you and are privileged to be part of the SEO Team.

Go here to see the original:
SEO.com Ranks as an Emerging Elite Company